12/06/2006
12/06/06
style="font-weight: bold;">BUSINESS FORUM ON CULTURAL
SPONSORSHIP:
PROFITABLE,
LONG-LASTING AND PRESTIGIOUS INVESTMENT
Date: Thursday, 22nd June
Time: 7 pm – 9.30 pm
Place: Villa Suso Palace
The concept of cultural sponsorship goes beyond Greek tradition, which
defines it as economic protection of artists by patrons, including
participation in the protection and enrichment of a nation or
region´s invaluable heritage.
PROGRAMME
7 pm. Opening ceremony.
Mr. Juan Antonio
ZÁRATE, Economy, Finance and Budget Representative of the
Provincial Government of Álava:
“Promoting Private Sponsorship in the Historic Territory of
Álava”.
7.20 pm.
Mr. Pablo LONGORIA,
Project Director at the World Monuments Fund:
“The Importance of Cultural and Historical Heritage and its
Protection in the face of Regional Economic Growth”.
7.40 pm.
Mr.
Víctor UGARTE, Director of Institutional Relations at the
Instituto Nóos in Barcelona: “The
Case of Casa Asia: Big and Small Sponsorship and the Corresponding
Services in Return”.
8 pm. Coffee break.
8.20 pm.
Mr. Javier LANZA,
Department Director at the Cervantes Institute:
“International Cultural Expansion and Private
Patronage”.
8.40 pm.
Mr. Emilio ARCE,
Director General of Auxiliary Services at the EULEN Group:
"Commitment to quality cultural sponsorship".
9 pm. Round table.
For further
information and reservations, please contact:
Santa María Cathedral
Foundation 94 512 21 60
Dato Económico Magazine 94 512
50 09
Organisers:
style="font-weight: bold;">
SANTA
MARÍA CATHEDRAL FOUNDATION
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DATO
ECONÓMICO MAGAZINE